The questions boards ask us.
Including the one everyone asks first.
Why do I need GenWA? I can do this myself with AI.
You can use AI without us. What you cannot do with ChatGPT or Copilot is see every tool your people use, enforce your policy on each request, choose the cheapest adequate model for each task, and produce a record an auditor can read. Those are control functions, and vendors have no incentive to provide them: their revenue is your token consumption. GenWA sits between you and every vendor, paid to reduce what you spend and to prove what you did.
Can't our IT team build this?
Some of it, over a year, with people you would rather have on other things. Our founders built these controls inside regulated banks; the Gateway, Ledger and evidence packs are the version we now set up for clients in their own cloud account. We agree the timeline with you before we start.
What happens when a better model launches?
Your policies, prompts, agents and records are attached to GenWA, not to a vendor. We test the new model in our sandbox, stage the switch under Change Control, and your people keep the same interface.
Will this slow my people down?
No. People keep the tools they already use, and nothing gets slower. 28% of unapproved use happens because there was no approved alternative (Microsoft UK, 2025, vendor survey); managed accounts and an approved model for each task remove that reason.
Where does our data go?
Nowhere new. Everything runs inside your own cloud account; nothing routes through GenWA's infrastructure. Sensitive data is removed before a request leaves your environment.
Are you regulated or certified?
No, and we do not claim to be. Our founders built and ran FCA-regulated businesses. GenWA's controls are mapped to ISO/IEC 42001, UK GDPR, SOC 2 and Cyber Essentials, and we prepare your evidence for certification; certification is issued by accredited bodies.
We are 80 people. Is this for us?
Yes. Prices are set by company size, the audit is fixed-fee, and the SME plan is a managed account, one policy and one number a month.
How quickly do we see something?
Our team sets up Register with you during the health check. First findings within 48 hours. The full audit, with a 90-day plan, within ten working days.
What does it cost?
Platform pricing is a range for your company size, configured to your requirements: from £1,800 a month for a small firm. The audit is £7,500, £12,500 or £19,500 by size and is credited in full against year one. See the pricing page for every range.
What if we only want the audit, or only the strategy work?
Then that is what you buy. There is no obligation to take the platform, and both fees are credited if you do.
What is the Incubator?
The third way to work with us, open to any qualifying business. We build and run an agent organisation, a function, a team or a whole operating unit, inside our controlled environment: behind the gateway, within budgets and scope, every action logged, every outcome verified by a named person in your business. You pay per outcome delivered. When it holds, keep it in our cloud, move it to yours, or hand it to your team. For businesses that would rather trade equity than pay a fee, there is a separate application-only Accelerator for ten businesses a year. Details on the Incubator page and the Accelerator page.
Find out where your AI stands. Then decide.
Under a minute, an upload, or a visit. Something for the board either way.